The blog

Notes on what's trending

Style guides, fit notes, and behind-the-scenes from the Products in Trends team.

Peel-off lip stain tube beside berry-stained lips

September 29, 2026

How to Apply Peel-Off Lip Stain: 7 Steps for All-Day Color

Learn how to apply peel-off lip stain in 7 easy steps for smudge-proof, waterproof color that lasts all day. Includes pro tips, mistakes to avoid & FAQs.

Woman wearing well-fitting medium-wash stretch skinny jeans and white sneakers

September 28, 2026

Judy Blue Size Chart & Fit Guide: Find Your Perfect Size

The official Judy Blue size chart, even-to-odd conversion, the size-down rule (and when not to use it), rise and inseam by cut, and fit troubleshooting.

Hand holding a smartphone showing a virtual outfit try-on app in a boutique

September 27, 2026

How Does Virtual Try-On Work? AI Fitting Rooms Explained

The tech behind virtual fitting rooms — how AI maps your body and renders clothes on you — plus honest limits, 6 tips for best results, and how our Try Your Outfit feature works.

Woman in a camel barn jacket, cream knit sweater, dark jeans and brown boots on an autumn street

September 26, 2026

Fall 2026 Style Guide: Trends, Colors & Outfit Ideas

The 8 real trends of fall 2026 — barn jackets, head-to-toe suede, chocolate brown — plus the color palette, denim intel, and 5 outfit formulas with real prices.